Wednesday, August 10

A little bit about me.

A few recent posts have alluded to my former career, and that usually sparks questions about why I got out of television news.

There were some health issues that I will not go into (I'm fine now, thanks.) But there was a significant shift in thinking that had to take place before I could even consider moving on to something else.

For the longest time, I was convinced that my reason for being in news was an uncontrollable hunger for telling stories. There's something addictive about the medium of television, with the constantly looming deadlines and the adrenaline rush. Some are attracted to the fame -- others to the promise that one day they might make something respectable in terms of a salary. (There are a very few who score big, and a lot who work for much less than you'd think.)

Along the way, though, I realized I was different. The point was driven home when my news director pulled me into the office one day to ask how I had "done it." Apparently, I did a piece about an intense controversial issue, and both sides called him... to congratulate us for sticking it to the other side.

This just isn't supposed to happen. In fact, there is an old saw in J-school that dictates that "you know you've done your job when you p--- off both sides." By that definition, I must have been one of the worst reporters ever.

Eventually, it sank in. The difference here was that I was doing something that other reporters were not doing: helping each side "tell its story" better than it could on its own. Through asking the right questions, and making the right edits, and drilling down to the core of their messages, I was able to help each side communicate with greater efficiency.

When I realized that, and felt better about my skills, the light bulb went off. It's not "telling stories" that I enjoy, so much as "helping others tell their story." That's a key shift, because it opened up new directions for a career. I started doing media training sessions for local law enforcement, and also for a great friend of mine who was a school superintendent.

By teaching others how to best communicate their stories, I now help on an even larger scale. I feel better about what I do, both for the American Red Cross and for my individual clients.

That's what gets me going every day. Now... how can I help you?


At 8/11/2005 02:05:00 PM, Anonymous Anonymous said...

='Brand New News Fr0m The Timber Industry!!'=

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Current Price $0.15

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-Energy and Asset Technology, Inc. (EGTY) owns a global license to market
the genetically enhanced Global Cedar growth trees, with plans to
REVOLUTIONIZE the forest-timber industry.

These newly enhanced Globa| Cedar trees require only 9-12 years of growth before they can
be harvested for lumber, whereas worldwide growth time for lumber is 30-50 years.

Other than growing at an astonishing rate, the Global Cedar has a number of other benefits.
Its natural elements make it resistant to termites, and the lack of oils and sap found in the wood
make it resistant to forest fire, ensuring higher returns on investments.
he wood is very lightweight and strong, lighter than Poplar and over twice
as strong as Balsa, which makes it great for construction. It also has
the unique ability to regrow itself from the stump, minimizing the land and
time to replant and develop new root systems.

Based on current resources and agreements, EGTY projects revenues of $140 Million
with an approximate profit margin of 40% for each 9-year cycle. With anticipated
growth, EGTY is expected to challenge Deltic Timber Corp. during its initial 9-year cycle.

Deltic Timber Corp. currently trades at over $38.00 a share with about $153 Million in revenues.
As the reputation and demand for the Global Cedar tree continues to grow around the world
EGTY believes additional multi-million dollar agreements will be forthcoming. The Global Cedar nursery has produced
about 100,000 infant plants and is developing a production growth target of 250,000 infant plants per month.

Energy and Asset Technology is currently in negotiations with land and business owners in New Zealand,
Greece and Malaysia regarding the purchase of their popular and profitable fast growing infant tree plants.
Inquiries from the governments of Brazil and Ecuador are also being evaluated.


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All statements made are our express opinion only and should be treated as such.
We may own, take position and sell any securities mentioned at any time. Any statements that express or involve discussions with respect
to predictions, goals, expectations, beliefs, plans, projections, object'ives, assumptions or future events or perfo'rmance are
statements of historical fact and may be "forward,|ooking
statements." forward,|ooking statements are based on expectations, estimates
and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results
or events to differ materially from those presently anticipated. This newsletter was paid $3,000 from third party (IR Marketing).
Forward,|ooking statements in this action may be identified through the use of words such as: "pr0jects", "f0resee", "expects". in compliance with Se'ction 17. {b), we disclose the holding of EGTY shares prior to the publication of this report. Be aware of an inherent conflict of interest resulting from such holdings due to our intent to profit from the liquidation of these shares. Shar,es may be sold at any time, even after positive statements have been made regarding the above company. Since we own shares, there is an inherent conflict of interest in our statements and opinions. Readers of this publication are cautioned not
to place undue reliance on forward,|ooking statements, which are based on certain assumptions and expectations involving various risks and uncertainties that could cause results to
differ materially from those set forth in the forward- looking statements. This is not solicitation to buy or sell st-0cks, this text is
or informational purpose only and you should seek professional advice from registered financial advisor before you do anything related
with buying or selling st0ck-s, penny st'0cks are very high risk and you can lose your entire inves,tment.


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