The toughest job in the world...
... is being Anna Nicole Smith's publicist.
How do you explain that behavior?
You lie.
Which is easy, if you happen to also be her lawyer. (Not to imply that lawyers, and only lawyers, are allowed to lie. No siree.)
Ultimately, those in the media will have to figure out how much of it is real, and how much of it is self-aware self-promotion by the formerly-plump one. We'll just have to keep an eye on the fortunes of Trimspa, the company that for the time being is standing by its pitchwoman.
Seriously... somebody help this woman.

From time to time, we'll highlight the good and the bad in the world of public relations -- including an analysis of missed opportunities to do better. We'll discuss some of the strategies that were used (or 

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